Kim MacGregor - Freelance Writer
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​How Can I Help You?

My Specialties Are ...

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Foundational Messaging

Do you and your team struggle to describe your business consistently, in person and in your communications? Let's shape your brand story — the building blocks that convey what you do best ... and how you're unique.
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Marketing Collateral

These are the workhorses of your sales and marketing efforts: your  website, sell sheets, brochures, ads, case studies, videos, email campaigns, presentations, and more. Let's bring your brand to life.
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Thought Leadership

Demonstrating expertise is a way to elevate your brand's reputation.  Blog content, white papers, industry articles, and other vehicles help position your company and your internal subject matter experts. Let's show folks what you know.

Not My First Rodeo.
Industries & Subjects I'm Versed In ...

B2B ​Marketing Communications
My portfolio includes website copy, email campaigns, case studies, blog content, video scripts, and ghostwriting both
 long-form articles and executive (C-level) communications.
​Architecture
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Commercial Insurance/Risk Management
Consulting Services
Economic Development

Entrepreneurship
Healthcare
​Interior Design

Lighting Design
​Manufacturing
Retail Merchandising
Nonprofit/Institutional/Cause Marketing
I've written the gamut here ... direct appeal fundraising, general donor cultivation, major donor cases for support, planned giving communications, advocacy efforts, final grant reports, and more.
​​Autism
Cancer
Diabetes
Disability Issues
Early Intervention
Higher Education
​Hospitals & Healthcare
Mental Health
Military & Veterans Support
​Sports & Recreation

Ready to Engage, Connect or Inform?

Let's Talk!
Photos used under Creative Commons from FutUndBeidl, Pip R. Lagenta
  • Home
  • Services
  • Portfolio
  • About
  • Contact